Milla is a vegan yogi digital nomad who left her marketing and PR career in Milan to travel around the world while running her online business.
- 1 Tell us more about yourself.
- 2 So you must have grown up loving traveling.
- 3 How did you transition into becoming a digital nomad?
- 4 What do you do for a living?
- 5 How did you find your early customers?
- 6 What has been your best experience as a digital nomad?
- 7 Did you run into any safety issues while traveling?
- 8 What would you say to aspiring women digital nomads?
Tell us more about yourself.
Ciao, I’m Milla and I’m from the north of Italy. I grew up in a truly stunning place on the Maggiore Lake, where I lived for the first 25 years of my life. I grew up in a family of travelers, as a kid I would spend days sitting in the backseat of my parent’s car while we drove to Scotland or Spain or Normandy… you name it. By the age of 11, I had already visited many countries in Europe, experienced an unforgettable coast to coast trip in the USA and Mexico, and had been to Asia.
So you must have grown up loving traveling.
I was completely in love with traveling as a kid, but when I was 15 years old, I convinced myself that I wanted a “conventional” life. I pictured myself living in Milan, having a great career in one of those super fancy public relations agencies, residing in a beautiful house with my beloved and handsome husband, our two kids and one/two dogs.
However, I started having serious troubles sleeping at night due to the amount of work I had to accomplish during the day, which made me miserable. I spent countless nights watching the hours tick by while thinking about my unhappiness and questioning the direction my life had taken. I realized I was cheating on myself by living a life society expected me to live, while my dreams and plans went unfulfilled.
How did you transition into becoming a digital nomad?
What do you do for a living?
I feel that most of the yoga teachers and entrepreneurs in these industries don’t have the time or knowledge to market their businesses. My goal is to ease their work pressure and give them the technical and moral support they need to grow their businesses. Most of the services I offer are the same ones I used to do in the marketing and PR agency in Milan, but I’m continually learning new tasks and tools, such as building a WordPress website.
How did you find your early customers?
My first two customers were (and they still are :)) a yoga studio in Germany and a wellness travel company based in the UK that promotes yoga retreats. I contacted the owner of the yoga studio, whose contact was given to me by some common friends, and told her about my new business. We met for lunch and started working for her after a couple of weeks.
I was looking online for some inspiration when I found the website of the wellness travel company. I noticed that the vision and mission of their business was very similar to mine, so I wrote to them asking if they needed help. The owner replied saying she was looking for a blogger and social media manager.
I don’t really like cold emailing and prefer to connect with potential clients on social media, eventually telling them what I do and that I am available if they need help.
What has been your best experience as a digital nomad?
Did you run into any safety issues while traveling?
What would you say to aspiring women digital nomads?
People usually just see the positive sides of a digital nomad lifestyle: exploring the world, working on the beach, meeting a lot of cool people, etc. The truth is that it can also be a very challenging lifestyle because you are leading a nomadic life, and you have to say goodbye to friends you meet on the road. It can be hard to have lasting relationships and sometimes you also have to deal with bureaucratic problems.
I recommend reading plenty of articles about the digital nomad lifestyle and getting in contact with other digital nomads before giving up your stable job. Maybe you could also convince your boss to give you a couple of weeks to try this lifestyle while continuing to work for your company. Being a digital nomad is not for everyone, but I couldn’t live my life any other way, and this is what makes me feel alive.